OUR PRODUCTS : EMAIL MARKETING
Email Marketing - It is more than what you think!
Email marketing is successful when used correctly for just about any business. Yet many people write-off email marketing because they only think of the emails they receive from online retailers boasting of their latest sale with "free shipping." The term should actually be used to describe targeted, traceable communications to potential and current customers, or individuals who can refer others to your business. All messages should be targeted with information that is relevant, informative, valuable, actionable, and timely and they should be traceable with information on who received the message, how many people opened the message, and what action they took as a result of the message.
The Managed Email Solution - You've got results!
WSI has recognized that most small and medium sized businesses can reap the benefits of email marketing, but do not have the resources to effectively manage an email marketing campaign. Email marketing can be effective on its own, but used in combination with WSI's other services, such as search engine optimization, pay-per-click advertising, and website design, WSI can offer clients a full suite of services that help grow their businesses using the internet's latest tools.
Available Packages
Investigative Package: Interested to see if email marketing is something your customers are interested in? This package includes development of a five question survey and three hours of phone or five hours of onsite survey data collection. If you decide to go with a managed email marketing program, this cost is applied to your set-up fee.
Managed Email Marketing Programs: We do it all so you can focus on running your business. We offer three service levels for how often you want your newsletters to be researched, written, and tracked: bronze, silver, and gold. Set-up for all three managed service levels includes:
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Branded System Development
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Input of client data into system for up to 1000 clients
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Collection of customer email addresses onsite or over the phone (16 hours)
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2 HTML email newsletter layouts
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Development of method to get email addresses in the future
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First month's hosting, newsletter results, phone consultation
Customized Email Marketing Programs: Interested in sending emails more frequently or combining your email marketing with other forms of marketing such as direct mail, events, or conferences. Talk to us and we can come up with a customized solution for your business.
